Virgin Vouchers
the Virgin Voucher is a high street voucher that can be redeemed in many different UK stores and restaurants as well as other Virgin companies. You can do anything from having a nice meal out to going up in a hot-air balloon.
What the Virgin Voucher needed
Virgin Voucher came to the OTHER media wanting an ecommerce site to sell Virgin Gift Vouchers. It had to have both a consumer and business-facing side enabling company bosses to buy hundreds of vouchers for lucky employees.
What the OTHER media did
Working with the Virgin brand we created a site that has a simple but distinctintive and fun user interface to purchase vouchers.
The challenge was helping someone 'shop' when there is only one product on offer, even if it does have multiple values.
We decided to create two different "looks" for the two different audiences with clear messages to encourage customers to select the correct site for their needs.
